The industry press is picking up on the announcement from a local affiliate marketing company, Pepperjam, that they have partnered with M3 Mobile and are planning to release a platform that combines mobile marketing with affiliate marketing. It seems to be based primarily on text message campaigns, and most likely enables affiliates to earn revenue by registering consumers on behalf of advertisers. The Pepperjam blog seems to be the place to get a bit more info and links into what they are planning.
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Long story short, we expect to be first to market with a revolutionary pay for performance mobile marketing technology that will allow both advertisers and publishers to synergize mobile and internet marketing and ultimately make more money.
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