Rich people

Some target market implications. Perhaps it may be best to target businesses in affluent areas.

"If you want to experiment [with mobile], they should probably be doing it much more in the affluent space, because these people are already doing it"

"These people are much higher up the learning curve."

"The survey also found that about 10 percent of the affluent make Internet purchases using their cells or mobiles. Takeout food was the most common purchase, made by 5.8 percent of the upper-income tier, followed by hotel reservations (2.5 percent), prescription drugs/medicine, plane tickets, event tickets and music/video (under 2 percent). "

Maybe Texting Will Catch On In The US After All

Textwalking, textriding, textblading - the American College of Emergency Physicians says don't do it. “People are texting and they trip and fall on their faces – usually people in their 20s. We see a lot of face, chin, mouth [and] eye injuries from falls.”

More interestingly, text messaging continues to spread in American culture - when something like this is picked up and carried on TV, radio and print, it's moving into the mainstream. Hopefully, they'll be reporting on PhindMe next - think we can get the medical community to issue a warning about us? "Warning: PhindMe causes dangerous over-crowding in local businesses."